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Cross Media Marketing

According to the Direct Marketing Association, 42% of people prefer to respond to direct mail online. Other studies show that personalized URLs (aka PURLS) can boost response rates 2-5 times more than regular direct mail alone.

With a well designed cross media marketing program, you can connect with your target market through numerous media channels and see a significantly increased response rate.


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Burnett Engraving
1351 N. Hundley St. • Anaheim, CA 92806-1301
Phone: (714) 632-0870 • Fax: (714) 632-8734 • .
E-mail: bob@burnettengraving.com


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